Philip Möhrle M.Sc.

Doctoral Candidate and Research Assistant

Tasks at the Chair

Contact person International Marketing (Bachelor)
Exercise International Marketing (Bachelor)
Contact person Product-, Brand- and Communicationmanagement (Master)
Supervision of practice-related contacts
Marketing Incubation (Certificate Programmes in Digital Technology and Entrepreneurship)
Supervision of theses and seminar papers

Contributions

Möhrle, P., Totzek D. (2023), Exploring the Effects of Exiting International Markets: A Refined Conceptualization and Research Propositions, 8. Konferenz des Bavarian Service Research Clusters, Passau, 20.07. - 21-07-2023.

Möhrle, P., Totzek, D. (2023), Exploring the Effects of Exiting International Markets: A Refined Conceptualization and Research Propositions, 2023 AMA Global Marketing Conference, Santiago, Chile, 30.05. - 02.06.2023.

Möhrle, P., Totzek, D. (2022), Research Proposal: How and When Does De-Internationalization Pay Off?, 6. Konferenz des Bavarian Service Research Clusters, Ingolstadt, 21.07.-22.07.2022.

Möhrle, P., Totzek, D. (2022), Should I Stay or Should I Go: Exploring the Consequences of Exiting International Markets, 2022 AMA Winter Academic Conference, Las Vegas, USA, 18.02.-20.02.2022.

Möhrle, P., Totzek, D. (2021), Should I Stay or Should I Go: Exploring the Consequences of Exiting International Markets, 5. Konferenz des Bavarian Service Research Clusters, Online, 26.11.2021.

Career

As of 10/2020	University of Passau Research assistant at the Chair for Marketing and Services, Prof. Dr. Dirk Totzek
09/2019–10/2020	University of Roehampton, London Degree programme: Master Global Business Management
10/2015–04/2019	Friedrich-Alexander-Universität Erlangen-Nürnberg Degree programme: Bachelor Economics
09/2017–01/2018	Shanghai University

Chair of Marketing and Services