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Chair of Marketing and Services

BMM-EMAC-2023

B2B Marketing in Passau

The 10th BMM-EMAC Biennial International Conference on Business Market Management took place in Passau, Germany, on June 29th and 30th, 2023.

Hosts:

  • Prof. Dr. Jan H. Schumann (Chair of Marketing and Innovation)
  • Prof. Dr. Dirk Totzek (Chair of Marketing and Services)
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